SO-06 Imitate or innovate?

Interview- Cooper & Schindler
I would like to share my research method with you, concerning our quest.
My choices regarding the research are based upon the Cooper & Schindler (2006): ‘Business Research Methods’ book, which was used frequently during 3rd year/premaster.
It will be a qualitative research. First, this has to do with the small sample […]

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Sorry, this matter just could not let me go yet, so I searched on the get a satisfying answer, one I could live with!
There was an interesting article about ‘innovation over the product life cycle’, (Klepper, 1996). In this article (which I attached), he states that ‘over time producers devote increasing effort to process relative […]

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Hi all!
How is everybody doing on this rainy Saturday? And how was the elevator pitch for everybody?
On the internet I found a site where they research on company’s in the high technology market that moved from a imitator to an innovative company. The next part I took from the internet. I found it quite interesting.

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Hi All,
First I would like to thank you for your comments and for posting your interesting blogs! I think everybody is at this moment very busy with the empirical research, keep up doing the good work.
This week I will read the book of Burton and Obel and I will write the next part of my […]

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Because I am focusing on product innovation for this moment I focused my article search on the key success factors of product innovation. I came across an article called ‘5 secrets to a successful launch’ by Michael Winnick. He states that in the search for an innovative product or the next big thing, one must […]

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Hi all,
I have some news for you. Remember I told you that miss Verduijn said that The Burton & Obel model was just too broad to apply on this quest-ion. But she couldn’t say it with certainty so I emailed mister Bossink. I asked him if the Burton & Obel model can’t indeed be used […]

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Dear Reader,
When is imitation a threat for innovationand when not, is there always a threat? I found an article that showed me a nice graphical interpretation of this. It shows when there is no imitation threat, due to the fact that the cost are too high or a patent protection. It also shows when it […]

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Dear students,
Today, I want to share some early survey results from a random selected group of students on innovation or imitation. I chose for consumers as they are the end decision makers on what and why they choose a product or service. The method was to decide with the help of images whether they believed […]

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Hello fellow searchers,
I was searching and reading articles and papers when I came across a very interesting one. The paper had a hypothesis that maked me start thinking!
The hypothesis was:
Hypothesis 1: (a) The faster a firm introduces a new product, the higher the abnormal returns, and (b) first and second movers will, on the average, […]

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Yesterday I presented the early results of my empirical research to the class in the form of an elevator pitch. To answer the question ‘imitate or innovate?’ I have chosen to conduct this empirical research in the form of a survey. To my surprise I’m not the only one in this quest who came up […]

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